Podcast: What is Strategy and Why is it Important Today?

My guest in this episode is Craig James, IT Vet and FuturePologist. Here are some of the questions Craig tackles:

  • What is a Futurepologist?
  • Why NOW is a key time in human history?
  • What is strategy? Why does it matter? Why now?
  • What strategy isn’t?
  • Are we distracted today? A ping a ding a dong or text, what is the implication?
  • Why is technology an element of humanity now?
  • What does consciousness have to do with Strategy?
  • Who are some other sources to pay attention to in regard to strategy?
  • What are 3 things I can do today about strategy?
Craig James

Craig James is an Information Technology Industry veteran. He is also Co-Founder of CatalystStrategies (a.k.a. CatStrat Services) a strategic advisory firm that helps organizations stop—and think. He is a writer, speaker, thought leader and modern philosopher. He believes that for humankind to look forward, it needs to look back. He challenges bedrock concepts that define our reality—and asks fundamental questions surrounding the human experience, consciousness, time, space, technology, life, death and the future.

Not Really My First Post

Ok, I am back. I have to start somewhere, so here goes.

I have made the decision to start blogging again, I have not done so in probably almost 10 years. I first wrote a blog post in October of 2004 and in 2007 I sold that blog, smbceo.com to Anita Campbell of smallbiztrends.com fame.


Blogging was a new form of website at the time and we both wanted to learn how it worked and understand how blogs could be leveraged for a business and as a business. I learned so much from Anita, she had a dream and a vision and I got to ride along for awhile to learn.


We ended up expanding our learning efforts to trying to understand Podcasts, we first podcasted our show smbtrendwire.com in November of 2004. Man was it crude to try and get two hosts and a guest to be recorded on a phone call. We muddled along for a couple of years until Blogtalk came along. You can still find hours and hours worth of free, timeless, small business content on that site.

I was a big fan of The Daily Source Code (DSC) a podcast by Adam Curry, I learned what was possible, how free it could be, you could control your own content and be your own media star, YES, this is in 2004. I bet you thought Podcasts were a new thing, nope, just the next natural disruptive innovation brought on by the internet.